We offer a portfolio of consultancy and agency services to assist B2C and B2B businesses with their multichannel challenges.
March 18th by Francesca Douglas
In our recent Facebook Benchmarking Report we looked at 50 retailers in the UK fashion and accessories sector, and one of the findings was that many neglect their Facebook cover images. The cover image…
March 14th by Joanna Perry
Global online marketplaces are a thriving aspect of cross-border ecommerce, writes Practicology’s international ecommerce expert Bianca Mercer. In fact, retailers predict marketplaces will own almost 40%…
We reviewed the Facebook pages of 50 fashion, footwear and accessories retailers to rate how well they engage and inspire customers, as well as serve those who have queries. The results provide a useful benchmark for how to optimise you brand's Facebook page.
Our white paper outlines how the Marketing Mix framework no longer meets the needs of multichannel retailers, and the Customer Mix framework they should consider instead.
Practicology and WhatUsersDo present their second mobile UX report to help ecommerce and retail professionals identify and overcome the conversion blockers on their mobile websites.