We are a multichannel and ecommerce consultancy with a difference.
Your Challenges : [How] we can help
Common issues facing consumer businesses our consultants help to resolve
Services : [What] we do
We offer a portfolio of consultancy and agency services to assist B2C and B2B businesses with their multichannel challenges.
Thinking : [Latest] insights
How Matalan has benefited from a stronger focus on omnichannel?
July 25th by Sam Gaunt
Practicology Marketing Manager Sam Gaunt looks at the in-store strategies that Matalan has implemented to provide a truly omnichannel experience for its customers. Last month Matalan posted a sharp jump…
Why you need an Amazon B2B strategy
July 13th by Sam Gaunt
Practicology’s Head of Client Relationships and Business Development, Gerald Maidment, addresses the pressing importance of developing an Amazon B2B strategy in the first in our series of blogs about…
Omnichannel CX Report 2017
We've ranked 30 UK retailers based on the cross-channel customer experience that they deliver. See who ranked where, and understand how retailers could better support their omnichannel customers.
Localization Report 2016
Practicology presents the US version of its latest ecommerce research, providing US retailers and brands with benchmarks for their localized international websites.
Localisation Report 2016
Practicology, eShopWorld and TranslateMedia have collaborated on this in-depth report to provide key localisation benchmarks for UK and US retailers' international websites.