We offer a portfolio of consultancy and agency services to assist B2C and B2B businesses with their multichannel challenges.
September 2nd by Francesca Douglas
Last month saw the release of our Customer Communications Report; a compilation of the best examples and recommendations that emerged from tracking the email marketing received from 77 retailers spanning a…
August 27th by Francesca Douglas
You may not know it, but 2015 is a big year for retailers due to changes to EU data protection regulations. The new digital era we are in has cemented views that the current EU Data Protection Directive,…
We signed up to the email newsletters of 91 retailers and then spent six months analysing what they sent us. Our findings provide recommendations and examples to those who want to run great email marketing programmes.
Practicology's 2015 Localisation Report ranks the German localised sites of 25 UK retailers, and provides examples of how to successfully create and tailor a website for another country.
Testing the mobile websites of 15 UK retailers, this report from Practicology and WhatUsersDo highlights good and bad mobile usability practices.