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We support consumer-focused businesses of all types with omnichannel and digital acceleration

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Benchmarking basics: Understanding the experience your digital sales channels deliver

13.09.2018 - By Practicology

Why retailers and brands invest in ecommerce benchmarking to answer three fundamental questions and make better decisions.

CASE STUDY

Benchmarking the omnichannel customer experience performance of 145 European retailers

RESEARCH

Brand Email Marketing Report 2018

Assessing the email marketing activity of 80 consumer goods brands - providing benchmarks and best practice examples.

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BLOG

Troubleshooting Google Analytics to deliver more insight from your data

22.08.2018 - By Daniel Romberg

Exploring how retailers and brands can make the most of their data and better understand their customers using Google Analytics.

PRESS RELEASE

Martin Newman celebrates the publication of new book at London launch party

04.09.2018 - By Sam Gaunt

Industry leaders gather to celebrate the launch of Martin Newman’s new book on customer centricity.

EVENTS

20th September 2018

Tmall Breakfast - London

Retailers and brands, join Practicology & Alibaba for Tmall trading tips

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An ecommerce consultancy born from retail

News & Insights

Benchmarking basics: Understanding the experience your digital sales channels deliver

Brand Email Marketing Report 2018

Troubleshooting Google Analytics to deliver more insight from your data

Martin Newman celebrates the publication of new book at London launch party

20th September 2018

Tmall Breakfast - London

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Industry Expertise

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