Gavin Alexander

Gavin Alexander

Head of Marketing and Trading

Gavin Alexander works as our Head of Marketing and Trading Services, with a specialisation in platform selection and other technical projects. He has broad ecommerce experience gained working on high street fashion, luxury and financial services websites.

Gavin has successfully headed ecommerce for several retailers. Most recently he spent two years with the Jacques Vert Group where he overhauled its ecommerce systems and re-platformed nine websites in seven months, winning Drapers 2015 Digital Award for Best Redesign/Relaunch.

Prior to this he worked for fashion retailer Arcadia Group, as the Web Manager for its Burton menswear brand.  During his time with luxury brand Alfred Dunhill, part of the Richemont Group, Gavin was responsible for the international roll out of its transactional website, covering multiple languages and currencies.

He has also run the affiliate programme for online fashion giant ASOS, and prior to this spent four years in consumer financial services as the Ecommerce Manager for a division of HSBC.

Gavin holds a BA (Hons) in Marketing from Staffordshire University.

Key Skills

Platform selection, Project management, Ecommerce strategy Digital marketing.