Amanda Butler

Amanda Butler

Head of Performance

Amanda Butler drives performance and engages with clients across all aspects of performance marketing, including paid search, display, retargeting, social and affiliate advertising channels.

Amanda brings many years of experience in managing online and offline marketing channels. She has worked on successful multichannel demand creation and retention initiatives for businesses large and small, including Australian gaming business Tatts Group and financial services organisation Energy Super.

During her time at the Eminata Group, Amanda contributed to the selection and development of an internal affiliate marketing team. This team and its processes proved to be extremely successful, driving increased leads for the business month-on-month, providing an excellent return.
A specialist in paid search, Amanda has worked with a broad range of budgets and is always focused on maximising both short-term and longer-term revenue and profit goals for clients.

She is both a Google Adwords and Bing Certified Professional, and has a degree in Business Administration.

Key Skills

Marketing strategy, Search engine marketing, Display advertising, Remarketing, Product feeds, Affiliate marketing.