International Ecommerce

Practicology China joint venture with Luen Thai: first client announced

November 8th by Joanna Perry

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How to choose the best trade partner for your business in China

October 11th by Sam Gaunt

Following on from the launch of the China Report, Practicology’s Global CEO, Chris Vincent, looks at how to overcome some of the challenges of working with a trade partner in China. Since the launch of…

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Report highlights opportunities for Western brands in the Chinese digital economy

September 13th by Joanna Perry

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What retailers get wrong when setting up Google Analytics

August 21st by Sam Gaunt

Practicology’s Head of Analytics, Lee Howard, looks at the mistakes that retailers make when implementing Google Analytics Enhanced Ecommerce and discusses how to fix it. With the launch of Enhanced…

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Practicology's China Report launch party in London

August 15th by Sam Gaunt

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Jack Wills and The Works to present at our upcoming digital retail training course

August 14th by Joanna Perry

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Reports

Customer Communications Report 2015

We signed up to the email newsletters of 91 retailers and then spent six months analysing what they sent us. Our findings provide recommendations and examples to those who want to run great email marketing programmes.

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