Western retailers and brands who sell their goods via Tmall, JD.com and other Chinese marketplaces work with a Trade Partner in order to liaise with the marketplace, and manage marketing, logistics and customer service.

Practicology is a trade partner with a difference. Our trade management teams in Guangzhou and Shanghai are backed by our offices around the world; meaning you benefit from Western standards of account management as well as expert knowledge of how to convert Chinese consumers.

With our China Trade Partner service, you get personal attention, tailored customer service that matches your brand and we can collaborate with your direct online and store channels to market. Ensure that your marketplace execution complements your wider online and offline go-to-market strategy for China by speaking to Practicology today.

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