Practicology is now Pattern


We’ve changed our name from Practicology to Pattern

We still offer the same level of global ecommerce expertise. Please visit our new website for information on our Amazon seller proposition.

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An ecommerce consultancy born from retail

We support consumer-focused businesses of all types with omnichannel and digital acceleration and marketplace growth.

An ecommerce consultancy born from retail

News & Insights

direct-to-consumer ecommerce in 2021 - Blog

What’s in store for direct-to-consumer ecommerce in 2021?

10.02.2021 - By Misha Pabari

Kraft Heinz and Simba Sleep discuss their D2C ecommerce experiences and plans.

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