Your Challenges : [How] we can help
Whether you are a start-up or a high street retailer, when it comes to ecommerce you have some challenges in common. These are some of the broader business challenges that we resolve for our clients.
My challenge is around technology strategy or my ecommerce system
Which ecommerce platform should we choose?
Are our current ecommerce systems good enough for the future?
How do I know whether the latest technology is just hype or could seriously move my business forwards?
How do we effectively prioritise our ecommerce development roadmap?
How can we develop business cases for technology investment that will convince all stakeholders?
Problems with our systems are slowing down our business growth – what should we do?
My challenge is around design, usability or improving the conversion on my website
How can I get more visitors to my website to actually spend money?
How can I make my website more user-friendly?
How can we reduce our basket abandonment rate?
How do we deal with the growing traffic to our website from mobile devices?
What % of my sales should be coming from tablets and smartphones?
What’s best practice when it comes to designing a transactional website?
My challenge is around customer and web data or digital marketing
Where should I spend my marketing budget to maximise ROI?
We have lots of data but what should we analyse to get answers?
Which KPIs should our web or marketing teams be using and why?
How can I build a CRM programme that doesn’t just give away margin?
Why aren’t we getting the results we expected from our PPC ads?
Why aren’t the pages of our site appearing high up in Google search results?
My challenge is about strategy or commercial plans
How can I understand the potential of my online business?
What % of my total business should be online now and in the medium or long term?
How do I increase the profitability of our online channel?
How can we understand the value of each sales channel?
What should we sell online, and what’s our target market?
Which multichannel services will improve our sales or profits?
My challenge is around setting up a new sales channel or selling in new markets
Which international markets should I launch websites for?
What level of localisation do I need for international sites?
What resources do I need to manage websites in different markets?
We’re a brand – how can we start selling direct to consumers online?
We’re a new retailer/brand – where do we start developing a transactional website?
Should we sell our products on marketplaces as well as/instead of on our own website?
My challenge is around business transformation or digital skills
Do we have the right structure, roles or processes to maximise our multichannel sales?
How should we develop/change our business to better serve our customers?
How can I make our ecommerce team more commercially focused?
How do I know whether the people in my multichannel/ecommerce team are any good?
Can you demystify what our multichannel/ecommerce teams are talking about?
We need some expert ecommerce skills - where can we find them?