Blog : [Our] thinking

Why your web UX influences store footfall

January 18th by Joanna Perry

Shoppers who encounter poor UX on a retailer's website are less likely to both shop on its site again or visit its stores. That's the findings of research from OnePoll, who investigated the impact on UK…

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What are the top 5 ecommerce trends for retail in 2017?

January 11th by Sam Gaunt

With yet another tumultuous year behind us, we look ahead at the ecommerce trends that will have the biggest impact on retail in 2017. If retailers are going to develop a successful ecommerce strategy…

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Social media 2016: A year in review

December 15th by Sam Gaunt

Practicology consultant Amanda Haxton looks back at 2016 and picks out the key developments in social media that have had the biggest impact on retail. The past 12 months have seen a huge amount of change…

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How to Create a Successful Holiday Gift Guide

December 9th by Cassie Callegher

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Localisation Report 2016

December 1st by Cassie Callegher

Practicology joined forces with eShopWorld and TranslateMedia in October 2016 to provide some clear insight for both UK and US retailers who operate or plan to launch localised websites for their key…

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Google to penalise intrusive interstitials on mobile

November 28th by Annie Nguyen

Google to Penalise Intrusive Interstitials on Mobile from January 2017. In line with their continued efforts towards enhancing the mobile search experience, Google will be introducing a penalty on…

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Localization Report 2016

Practicology presents the US version of its latest ecommerce research, providing US retailers and brands with benchmarks for their localized international websites.

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